Wednesday, January 26, 2011

Mid-week stops and starts

- Someone is suing Taco Bell because their food doesn't contain enough true meat? Seriously!? What's newsworthy about that...?

- Marketers talk about mobile devices but are all truly mobile versus, say, "portable?" For example, your wireless phone goes with you everywhere, thus it's truly mobile. The new tablets--your iPad, if you have one--go most places with you but not everywhere, thus making them portable. Make sense?

- The NFL has made a major move away from the Boomer/Classic Rock formats of past Super Bowl halftime shows and national anthem performers. The Black Eyed Peas, as had been announced some time ago, will perform at halftime. The national anthem will be performed by Christina Aguilera. I'm still a bit surprised that the big game, being played in Cowboys Stadium (a k a "Jerry World"), isn't showcasing more of a mainstream Country approach, e.g., George Strait or Kenny Chesney singing the anthem.

- On the topic of Super Bowl, Best Buy announced that Justin Bieber will appear in the retailer's first Super Bowl commercial ever. Bieber will appear in the spot with none other than Ozzy Osbourne. Hopefully, Osbourne doesn't have a speaking role...

- How long has it been since we've had a slate of Academy Award nominees which have been this accessible? The nominees for Best Picture include True Grit, Inception, The Kids Are All Right, The Social Network, Toy Story 3, The King's Speech, The Fighter and Black Swan. The only nominees this year which haven't drawn wide viewing are Winter's Bone and 127 Hours.

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