From today's newswires:
NEW YORK (AdAge.com) -- Disgraced one-time NFL superstar Michael Vick, who is serving prison time for funding an illegal dog-fighting ring, is primed to do public-service ads for People for the Ethical Treatment of Animals upon his release later this month. According to three people with knowledge of the matter, the proposed endorsement is part of a comprehensive PR scheme aimed at rehabilitating the quarterback's image and gaining him re-admission to the league that banned him from playing.
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