Thursday, April 9, 2009

Segway and GM

Remember the Segway? The two-wheeled self-balancing vehicle, electrically powered, was invented by Dean Kamen and introduced in 2002 to much acclaim. The device has had very limited market penetration although it has found a market in targeted markets like law enforcement and transportation around industrial sites.

Yesterday's New York Times featured a photo of a new Segway device--a Segway made for two. The vehicle has a top speed of 35 miles per hour and a range of 35 miles.

Here's the kicker--the new Segway is being developed in partnership with General Motors. Note to GM: You may want to consider focusing your comeback efforts on a vehicle with a bit more mass-market appeal.

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