Sunday, December 19, 2010

It was a good year for...

- Television: Finally, we have network television shows which are worth watching! The Good Wife, Glee and Modern Family, all in their second year of programming, continued building viewership with quality episodes thus far this fall. Boardwalk Empire continued HBO's legacy of innovative television and, on AMC, a resurgent Mad Men was joined by rookie drama, Rubicon.

- Aging rockers: Keith Richards wrote a best-selling memoir, Bruce Springsteen released his best work in years (The Promise), the Stones reissued their classic Exile on Main Street, The Beatles' digital releases have been a huge smash on iTunes, and Buffalo Springfield reunited.

- Social media: Every marketer's favorite media technique became legit with an Oscar worthy movie (The Social Network) and Facebook's founder, Mark Zuckerberg, being honored as TIME magazine's Man of the Year.

- Apple: Yes...again--the world's pre-eminent technology company has another hit on its hands with the iPad.

- Jeff Bridges: The actor followed up his Best Actor Academy Award for Crazy Heart with appearances in mega-holiday releases True Grit and Tron.

- Skin: Lady Gaga, Heidi's new body, the cast of True Blood on the cover of Rolling Stone, Kim Kardashian, Dancing With the Stars' costumes, Victoria's Secret commercials, and on and on. Let's face it, there wasn't much left to the imagination.

- Android: With an app catalog which is 100,000 and rapidly growing, the Android operating system is not only a viable alternative, it's threatening the supremacy of the iPhone in the wireless handset category.

- Bimboes: Is there any female of questionable repute who hasn't come forward with a story of an alleged affair with Tiger Woods?

- Old Spice: The best new campaign of the year helped to energize this product line, which has been around since the 1930's.

- Kansas and Missouri alums on SNL: University of Missouri alum Jon Hamm hosted Saturday Night Live earlier in the fall; University of Kansas alum Paul Rudd followed suit a couple of weeks ago, joining fellow Jayhawk Jason Sudeikis on the show.

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