Debuting tomorrow on the FOX broadcast of the Daytona 500, this is a continuation of Sprint's NASCAR "Monsters" campaign which aired last season. The original spots, directed by Michael Mann (Heat, Miami Vice), connected the personality of NASCAR's star drivers with their machines. This year's spot brings one of the "monsters" to life.
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Cool.....nice early, preview. Good thing you're in charge of advertising so it's not illegal. : )
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