Thursday, February 26, 2009

52 million watch President Obama

The combined hope of the new administration and concern about the future was the catalyst for 52 million watching President Barack Obama's first address to a joint session of Congress. The viewership was an increase of almost 40% over the number of people who watched former President George Bush's last State of the Union speech in 2008. In fact, the viewership was higher than even the post-September 11 State of the Union address.

So, which network scored best when it came to network-by-network viewership? Final data is not yet in but NBC was watched most by those in the 18-49 demographic. ABC was second, following by CBS and then FOX.

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